Not become an Instagram influencer, web designer, and marketing strategist.
Doing it all alone
Writing your next book
Your reader community
I'm gonna say the quiet part out loud here
Nobody told you publishing a book meant running a small business
Congrats!
You’re an author and a business owner!
You don’t know what you don’t know and that’s okay! That’s just what happens when you’re brilliant at one thing and suddenly running a business around it.
That’s where I come in. Not just as your brand manager — as the person on your team who understands the book world, and the business world.
Let Me Take It Off Your Plate
Brand Concierge + Website Management
Your brand manager, marketing strategist, and website manager all in one.
Other ways I can help you
Move Foreword
Know your brand
The Brand Audit
$297
Something feels off about your author brand but you can’t quite put your finger on what. I look at everything from your website, your social presence, your newsletter, your bio, to your visual brand, the way a reader discovering you for the first time would. I find the gap between the author you are and the brand that’s showing up online, and I tell you exactly what to do about it.
Know your market
The Genre Audit
$297
Before you write into a genre or subgenre, know what you’re writing into. I go deep on the romance subgenre you’re targeting and research what’s selling, what’s oversaturated, what tropes are tired, what readers are responding to right now, and what red flags to watch for. I’m in this world constantly, have a wide reader network, and an extensive research background in reader spaces. This is someone who is your reader telling you what your reader wants, pulling comp titles, and creating a schedule for other upcoming releases.
Make Some Upgrades
Brand Refresh
$1997
Stop sitting on the audit. Two five-hour working days where we tackle your top priorities from your audit and get it done. We start your Brand Command Center together and fix the biggest things holding you back. You leave with finished work and a lighter to do list.
About Adah (that's me!)
I started my first business at 12.
I know Booktok and business. I’ve been building my Bookstagram community as @ablondebookishgirl for 7 years. I’ve alpha read, beta read, and ARC read for dozens of authors. I’ve been on author teams, attended launches, built real relationships with indie bookstores and book boxes, and spent years creating content in this exact space. I am your target reader. I know what makes her buy, what makes her loyal, and what makes her put a book down.
But I’m also a business owner. I’ve been building businesses since I was 12 and have spent 7 plus years working with nearly 100 clients across industries. I’ve made every mistake in the book on my own businesses, burned out, rebuilt, and learned what actually works. I know how to read a contract, how to price services, how to structure an offer, how to manage a team, and how to make smart business decisions that fit your actual life.
Most people in the bookish space know books but not business. Most people in the business space know strategy but not books. I know both. And that’s genuinely rare.